By: Jeremy Welik, 2nd Year College Pro Entrepreneur
Running your own business comes with hardship. That is simply a fact. Some hardship can be avoided; however, it is impossible to anticipate all the challenges that may come up. Generating leads, giving estimates, booking work and producing that work is essentially what we do. These four areas depend on each other, and, in a perfect world, we want those areas to run smoothly. The reality is that, at any time, one or several of these areas can hit road blocks. For example, trying to give estimates in 30 centimeters of snow in the middle of February is naturally going be difficult. Many homeowners will tell you to come back in April or May. This type of challenge is expected but then sometimes April rolls around and you haven’t booked a job for two weeks straight, two of your marketers have quit, and production season is right around the corner. What do you do in this situation?
Breathe…and keep going!
As a College Pro Franchisee, there will be times when it feels like a lot is happening at once. The worst is when a lot of things are going simultaneously – making it hard to keep your head above water. For me, it helped to take a step back and look at the positives. Remember, College Pro is a learning experience – and that will always count for something. It’s important to look at all the great things you will take from this experience and how you can learn from the negatives (popular College Pro analogy: you’ll get punched in the face running your business, it’s important that you learn to duck the second time).
I use those frustrating challenges as reminders moving forward and it helps me overcome many obstacles I face in school and in life. At the end of the day we are mostly all students running our own business. For most of us, it is our first time, and you can’t be too hard on yourself – but you can’t quit either. I fell into a habit of dwelling on the mistakes of my day each night when I went home – and it really wasn’t healthy. (see: The Happiness Advantage).
One of my favorite professors once said that at the end of the day when you get home you must leave your briefcase at the door. This summer I am trying to do that.
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